Unify

ProductivityGeneral purposeBusiness intelligence

What is Unify?

Unify is an all-in-one platform designed for sales, marketing, and go-to-market teams to streamline their workflows and improve efficiency. It integrates with websites, CRMs, and email systems to provide intent data, automate outreach, and optimize sales processes. Unify helps teams act quickly on leads, personalize outreach, and improve deliverability, making it a powerful tool for generating pipeline and booking meetings.

Features

Website integration for visitor identification
Intent data powered by 6sense and Clearbit
CRM integration with Salesforce and HubSpot
Email and LinkedIn outreach automation
Customizable plays for prospecting and lead management

Pros and Cons of Unify

Pros

Enhances lead generation with real-time intent data
Automates outreach to improve conversion rates
Integrates seamlessly with CRMs and email systems
Provides personalized messaging for better engagement
Optimizes email deliverability with best practices

Cons

Dependent on accurate intent data for optimal results
May need customization for specific sales workflows
Limited to supported CRMs and email platforms

Unify Use Cases

Automate outreach for pricing page visitors
Retarget paid traffic with personalized messaging
Convert inbound form submissions into leads
Engage new hires with tailored outreach
Re-engage closed-lost opportunities with targeted campaign

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