Bhanu Teja P, a 24-year-old entrepreneur from India bootstrapped his AI company and sold it for $250k. His is a story of ambition, transformation, and the power of staying in the game no matter the challenges. In this blog, we’ll understand how Bhanu did it with SiteGPT and how you can build your own AI apps without programming knowledge and start making money online.

What is SiteGPT?

SiteGPT is an AI chatbot platform where companies can generate customized instant-response chatbots based on the content on their website. A real game-changing tool in increasing customer engagement and managing support more effortlessly.
👉 Click here to create your chatbot in minutes!

Steps to Build an AI App Without Writing Code?

Here’s a simple guide to building custom GPTs or AI Chat Apps. Once you are good at building these apps, the same skills can be used with a little added complexity to launch apps that do more than AI Chat. The added features in most AI apps are built using the APIs provided by AI models like OpenAI, Gemini, Anthropic, LLAMA, etc. But this is a great starting point for you to build AI Apps.

Step 1: Browse 100+ GPT Ideas

Visit BuildThatIdea and browse through 100+ custom GPT ideas that you can use to build your own AI App. You can browse through different categories like Career, business, Technology, etc., and choose the idea that resonates the most with the AI app idea that you have.

Step 2: Copy the prompt template

The website will ask you to enter your email address to copy the prompt template. Here you’ll find a highly customized Prompt template that can be used as it is in the next step to build your own Custom GPT.

Step 3: Get ready to deploy the AI Template

Now that you have a detailed custom Prompt ready, you need to include that the chat interface so that you can launch it as an App. There are 2 ways to do it, you can either write code to create a chat interface, make it responsive, add payment systems, and add ChatGPT APIs to make it live.

Or, you can purchase a ready-to-deploy template that comes with a complete code template, is pre-integrated with OpenAI, has a responsive design, and supports some additional features that would otherwise take you many weeks to build.

Once you get the AI Code Template, you can deploy and make your AI App go live instantly.

Step 4: Launch your AI Apps and start making money online

Congratulations! Your own AI App is now live. You can now start promoting and making money online with your AI App.

It has not been an easy journey for Bhanu from that small town in India, where his building of a SaaS product making over $100,000 annually in a year is nothing less than magic. More importantly, this is a case of surviving in a battlefield—not just with resilience and adaptability but with a bit of trending AI in assistance.

How SiteGPT Was Born

Bhanu’s approach to product ideas is simple but genius: solve your own problems.

He created Feather because, as a developer who loved writing in Notion, he couldn’t find an easy way to turn his Notion pages into blog posts. When AI came onto the scene, he took it a step further. He built a chatbot using Feather’s documentation to handle support questions.

That’s when it clicked—this chatbot could be its own product. And so, SiteGPT was born!

Marketing Without a Marketing Team: Building in Public

Bhanu’s secret weapon isn’t a fancy ad campaign or a huge marketing budget—it’s building in public.

He’s super transparent on Twitter, sharing everything from his wins and losses to the lessons he’s learned along the way. This honesty has helped him build a loyal following over the years, and that audience shows up for him whenever he launches a new product.

For example:

• SiteGPT launched on Product Hunt and became Product of the Day with nearly 900 upvotes.
• Feather launched later and did even better, with around 1,200 upvotes.

This strategy—documenting the journey and involving your audience—has been his most effective form of marketing.

What’s Next for Bhanu and SiteGPT?

Bhanu later sold SiteGPT in a micro-acquisition and now works on other side projects and passion projects. The product got purchased by a popular VC, where Bhanu worked for a few months to ensure transition and integration. It was announced by Bhanu on Twitter that the acquisition happened in two tranches over a period of 6 months.

Key Takeaways from Bhanu’s Journey

If you’re an indie founder or thinking of starting your own product, here’s what you can learn from Bhanu:

1. Build and Fail: Don’t be afraid of failing—use it as a stepping stone.
2. Solve Your Own Problems: Products that fix your own pain points are often the best ones.
3. Validate Early: Make sure people are willing to pay for your product before you build too much.
4. Monetize From Day 1: Don’t wait—start earning early.
5. Build an Audience: Share your journey publicly and use your audience to amplify your product’s reach.

Conslusion

With the help of AI code templates on the Internet, making and launching AI Apps has become super easy. You don’t need to know programming or write code to launch your own AI Apps. If you are interested in building AI Apps, you can quickly build AI apps using Open-Source AI Templates otherwise you can use platforms like BuildThatIdea to go from an app idea to a live product within a few minutes and start making money online.